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Social Impact Partnerships at Facebook - Fundraising, Crisis Response, Health & Mentorship
Powerful tools that improve people's lives
So far this season, donations supporting 107,000 nonprofit organizations have poured in for COVID-19 relief, education, medical research, and many other causes. More than 1.9 million people have started or donated to a fundraiser on Facebook and Instagram to date, raising $135 million during this year's Season of Giving. Learn how to keep the giving going strong with the tips and techniques in this year's playbook!
See how nonprofits are making the most of Giving Season, with these tips and campaign best practices.
The Giving Season 2020 Playbook can be your guide to fundraising success. We’re walking you through how to use it to build a strong fundraising campaign from start to finish.
Need a little inspiration? Here are some success stories from nonprofits like yours who have run fundraising campaigns using Facebook and Instagram.
Using a multi-layered approach, the Houston Food Bank wrapped up 2019 with hugely successful fundraisers. Their strategy led to a +280% increase in money raised over last year.
Doctors Without Borders (MSF) tested both paid Facebook Ads and a boosted Page Fundraiser and raised double the amount they raised in previous years.
NAMI (National Alliance on Mental Illness) used Facebook tools to raise $33,949 to support mental illness during the 2019 Giving Season.
Nonprofits using Facebook’s payment platform to process donations pay no fee—100% of the donations made through Facebook Payments go to the charity. Learn more by visiting the FAQs.